Step into Style: Unveiling Our Chic New Arrivals for the Season!

NEW ARRIVALS

  • Leonora Top in Cloud

    HEVRON

    Effortless Style with edge. Cool, laid-back vibes with this top. Crafted from crisp cotton poplin, this breezy piece features epaulettes on the short sleeves for a subtle nod to military style. It's the perfect blend of relaxed and refined, making it ideal for effortless everyday looks.

  • Saige Wide Leg Crop in Opal Stone

    AG ADRIANO GOLDSCHMIED

    The Saige Wide Leg Crop is an off-white mid-rise jean with loose, cropped legs and raw hems. These women's wide-leg jeans come in our 8.7 oz. Hyper Soft Bull Denim featuring dual-elastic for supreme comfort and advanced recovery.

  • June Top

    DOEN

    Refreshed in a ‘50s-inspired Noir Greta Gingham features a gathered scoop neckline, full raglan sleeves, and a relaxed, breezy cut. A line of mother-of-pearl buttons extends down the center front. Wear it loose, or tuck it into your favorite high-waisted jeans or shorts.

  • Aris Rugby In Sandatlas Stripe

    CITIZENS OF HUMANITY

    Modeled on traditional rugby shirts, this cropped knit is completed with an oversized, cream collar.

  • Hustler Ankle Fray in Not Guilty

    MOTHER

    Plead the fifth. These bestselling high-waist flare jeans have an ankle-length inseam and a raw hem. Made from stretch denim, Not Guilty is a bestselling black wash.

  • Kate Pointelle Cardigan in White

    BRODIE

    Soft white cardigan with tortoise buttons and pointelle detail on the back. Simple and oh so chic!

  • Vivienne Skirt in Rose Garden

    ALLISON

    If you want an easy go-to skirt that works for any occasion, Vivienne has you covered. Welcome a bit of modern edge to this timeless bias cut skirt.

  • Miramar Terry Track Pants

    RAG & BONE

    These wide-leg track pants are individually cut and sewn from cotton terry cloth that's ultra-soft on the inside and printed on the outside to look like your favorite jeans. Featuring a pull-on elastic waistband and hidden side-seam pockets, the mid-rise style further achieves its comfortable fit and feel with its sporty side stripes, other pockets, and denim details digitally printed on the fabric.

  • Two Pocket Shirt in Kona Khaki

    BELLA DAHL

    This cool and casual Two Pocket short sleeve shirt is perfect for any occasion. Easy and versatile. Stay comfortable and stylish with this must-have shirt.

  • V-Waist Short in Backseat

    AGOLDE

    The v-waist short features a sharp, pitched v waist and a close-fitting top block that eases from thigh to leg. Finished with a clean hem for a sleek, polished look. 

  • Alfie Skort in Taupe

    RAILS

    The Alfie is a safari-inspired mini skirt with a structured design. Featuring a high-waisted fit, wide belt loops, and pleats, it's a classic for any wardrobe.

Personal Shopping Service

Get 15% Off

with your entire order!

Our Brands

ABOUT ELAINE ANDRIOTIS-CHRONIS

From the age of 5 years old, Elaine was always interested in fashion, styling and the beauty that clothes can bring. She would shop for hours on end, driving her family crazy, just to see the new trends, the new colors of the season and so much more.

At the age of 24, Elaine created Beginnings in the well known hair salon Adam & Eve in Scarsdale, Central Avenue. She had a small corner in the back of the hair salon where should would show off the clothes she was selling. 

Many of Beginnings' loyal customers know Elaine from this time in her life and love to see her thriving at the place she is in today. Now Elaine Andriotis has two locations of Beginnings, one in Scarsdale originating 1998 and then another in Armonk in originating in 2000.

  • Scarsdale’s annual Sidewalk Sale will be held in the Golden Horseshoe shopping center in June!

    Come and shop our lowest prices!

  • Our next Joseph Ribkoff Trunk Show will be held at our Scarsdale location in the Golden Horseshoe this Fall!

Contact Us

Tell people what to reach out about and what to expect after contacting you. Don’t forget to choose a storage option for submissions.